A Santorini wine tour with a private driver means visiting two to four wineries in an afternoon, with the chauffeur waiting outside each one and nobody in the party driving between tastings. The island makes this easy: the best-known wineries cluster in the villages south of Fira, and by our routed estimate a full loop from Fira through Vothonas, Pyrgos, Megalochori and Episkopi Gonia and back covers about 24 km (15 mi) and under 40 minutes of actual driving. The rest of the day is tasting, views and lunch.
Through Elly8.net, a car by the hour costs from US$90 in a business sedan to US$180 in an Executive Sprinter, with a 3-hour minimum, and a full-day chauffeur from US$665 to US$1,325, per vehicle and fixed in US dollars. This guide covers why Santorini wine is worth a day, which wineries to combine, how to time the tastings around the heat and the sunset, and when a tour car is better value than taxis.
How much does a Santorini wine tour with a private driver cost?
With Elly8.net, a chauffeur by the hour costs US$90 in a business sedan, US$115 in a business SUV, US$135 in a First Class SUV, US$145 in a First Class Sedan and US$180 in an Executive Sprinter, with a 3-hour minimum, per vehicle. A full day costs from US$665. Tasting fees are paid to the wineries.
A typical afternoon of three wineries fits into four hours, which works out at US$360 in a business sedan or US$460 in a business SUV for the car. For a longer day with lunch and a sunset stop, the full-day chauffeur costs US$665 in a business sedan, US$850 in a business SUV, US$995 in a First Class SUV, US$1,070 in a First Class Sedan and US$1,325 in an Executive Sprinter. The fare includes the chauffeur, vehicle, taxes and standard gratuity; parking is billed at cost. Tastings, tours and food are booked and paid directly with each winery.
Rides in Santorini are operated by licensed, commercially insured local chauffeur partners vetted through the Limousine Worldwide network; Elly8.net takes the booking, fixes the price and runs the 24/7 desk.
See Santorini prices and reserve
Why Santorini wine is different
The Municipality of Thira's wine page explains what makes the island's vineyards unusual. The volcanic soil protected them from phylloxera, the pest that destroyed most European vineyards in the 19th century, so Santorini's vines are self-rooted with an unbroken history. They are not irrigated; they live on natural humidity and sea mist. And they are trained in the kouloura method, pruned into low spiral baskets close to the ground that shelter the grapes from the island's strong winds. Once you have seen a field of kouloura vines from the car window, you understand why the yields are small.
The headline grape is Assyrtiko, a white wine with high acidity and citrus and mineral notes that the municipality pairs with grilled fish and seafood. Aidani and Athiri are the other traditional whites; Mavrotragano is the red to look for, and Voudomato a lighter, lesser-known red. Then there is Vinsanto, the sweet wine made from sun-dried grapes, which the municipality notes reached its peak in the 19th century when the Russian Orthodox Church adopted it as a communion wine.
The wineries to know, and where they are
These are wineries the municipality features, with locations confirmed on their own sites. Each sets its own visiting hours and tasting formats, so book the tasting directly and tell us the times.
Santo Wines, Pyrgos. The island's large cooperative, founded in 1911 and representing some 1,200 local producers, according to the municipality. Santo Wines runs a wine tourism centre next to the winery, on the caldera side of Pyrgos, which it says is open all year round. It is the classic first or last stop, with a terrace view over the volcano.
Estate Argyros, Episkopi Gonia. Established in 1903 and, the municipality says, the largest private vineyard owner on the island, with more than 120 hectares and vines averaging over 70 years old. Estate Argyros is in the village of Episkopi Gonia, inland from the east coast.
Koutsogiannopoulos Winery and Wine Museum, Vothonas. A family winery founded in 1870, with an underground wine museum some 300 metres long and tastings that can include older vintages. The wine museum is in Vothonas, a village set in a gorge just south of Fira.
Gavalas Winery, Megalochori. One of the oldest wineries on the island, in a traditional stone canava in the village of Megalochori. The municipality says Gavalas is the only winery on Santorini to vinify the rare Katsano and Voudomato grapes.
One more name you may see is Mikra Thira, a winery on the neighbouring island of Therasia. It is reached by boat, not by car, so it is outside a driving tour.
Three routes that work
| Route | Stops | Routed driving | Suggested booking |
|---|---|---|---|
| Short afternoon | Vothonas, Pyrgos (Santo Wines) | About 3 km / 6 min between them | 3 hours from US$270 in a business sedan |
| Classic southern loop | Vothonas, Pyrgos, Megalochori, Episkopi Gonia, back to Fira | About 24 km / 38 min in total | 4 to 5 hours by the hour |
| Wine and island day | Two wineries, lunch, Akrotiri or a beach, sunset stop | Varies with the plan | Full day from US$665 |
The short afternoon. From Fira, Vothonas is about 2.6 km (1.6 mi) and 5 minutes by our routed estimate, and Pyrgos is about 3 km (1.9 mi) further. Start at the wine museum, then finish at Santo Wines in Pyrgos for the view. Three hours is enough, which at the 3-hour minimum is US$270 in a business sedan or US$345 in a business SUV.
The classic southern loop. Add Megalochori, about 4 km (2.5 mi) and 6 minutes from Pyrgos, and Estate Argyros in Episkopi Gonia, about 7 km (4.5 mi) and 11 minutes from Megalochori. The whole circuit from Fira and back is about 24 km by our routed estimate. With four tastings and unhurried stops, plan on four to five hours.
The wine and island day. Combine two wineries with lunch in Pyrgos or Megalochori, the archaeological site at Akrotiri or a beach, and a sunset stop on the caldera. This is where the full-day chauffeur is better value than hours, and it overlaps with our Santorini private tour by car, which covers the sights in more detail.
Staying in Oia? Vothonas is about 17.9 km (11.1 mi) and 22 minutes from Oia by our routed estimate, so add roughly 45 minutes of driving to the day. The car collects you at your hotel's road entrance and drops you back there.
Timing: heat, crowds and the sunset
Start mid-morning or mid-afternoon. Tasting rooms are pleasant early in the day, before the coaches arrive, and again in the late afternoon. In July and August, midday is hot, and a long lunch in a village square in the south is the natural pause.
Decide on sunset early. Santo Wines' terrace looks out over the caldera, and Oia is the island's most famous sunset spot. Whichever you choose, the roads fill in the hour before sunset. If the day ends at a winery with a view, the car is already there, and you leave once the traffic has thinned.
Book tastings ahead in season. Popular wineries fill their tasting slots in summer. Reserve them first, then book the car around the times, and the desk sets the pickup so each stop fits.
Late season is a good time to go. Visiting outside July and August means quieter tasting rooms and quieter roads. Check opening days with each winery for the months you travel.
Fitting a wine day into a short stay
Many North American visitors spend only three or four nights on Santorini, often after Athens or Mykonos. On a short stay, the easiest slot for wine is the afternoon of a full day, after a morning at Akrotiri or on a beach, so that the tasting runs into an early dinner in Pyrgos or Megalochori. On arrival or departure day, a shorter version works too: with a late flight, keep the car by the hour from a midday hotel checkout, visit Vothonas and Pyrgos with the bags in the boot, and continue to the airport, which is a fixed fare from US$135 in a business sedan to US$355 in an Executive Sprinter in either direction. The desk works back from the flight time so the last tasting never crowds the check-in.
A sensible plan for the drinking part
The point of a chauffeur on a wine day is that nobody in your party has to drive between tastings. The tastings happen at the wineries; the car is for getting between them. Drink water between stops, eat lunch, and keep the number of wineries realistic: three or four is a full day. The chauffeur follows local rules on everything inside the vehicle, and there is room in the boot for bottles you buy along the way; ask each winery about shipping if you are buying more than you can carry home.
Taxis, the bus or a rental car for a wine tour?
The KTEL bus is cheap, and the KTEL fare table lists €2.20 from Fira to the Vothonas and Pyrgos route and to Megalochori. But each winery is on a different stop, buses run to a timetable, and every route starts in Fira, so a three-winery day becomes a lot of waiting. Taxis on Santorini are limited and charge fixed fares on common routes, which means a new wait and a new fare at every winery. A rental car means one of you is not tasting.
A tour car solves those three problems at once: it waits outside each winery, it takes the most direct road between villages, and its price is set before the day starts. For one or two people with one winery in mind, a taxi there and back is perfectly reasonable. For a real tasting day, the chauffeur is the better plan. For the island-wide comparison, see our guide to Santorini taxi vs Uber vs private car, and for the general case, chauffeur vs car rental.
Groups, celebrations and corporate tastings
Wine days suit groups: a hen or stag party, a family reunion or a company incentive. A Business SUV seats up to six, and an Executive Sprinter up to twelve, keeping a group together between tastings. As arithmetic for comparison only, a five-hour booking of a Sprinter at US$180 an hour is US$900, or US$90 a head for ten people, but the price is per vehicle. For larger groups, two Sprinters travel in convoy. Companies can bill wine days to a corporate account with monthly invoicing; travel agents and hotels book for guests through travel agent accounts and hotel accounts. See also wine tours and group transportation.
How booking works
- Pickup and plan. Enter your hotel and list the wineries with your tasting times, or ask the desk to suggest an order.
- Vehicle and hours. Choose the vehicle class and book by the hour (3-hour minimum) or the full day, and add child seats if needed.
- Reserve. Press Reserve now and pay by card in US$, or use the web booker for a custom plan. Confirmation arrives by email.
Cancellation is free more than 72 hours before pickup; 10% applies at 72 hours or less, 50% at 48 hours or less, and 100% at 24 hours or less or for a no-show, with refunds to the original card. See the cancellation policy, and the hourly chauffeur service for how waiting time works.
Wine lovers often continue to Mykonos or Athens; see the Mykonos private tours guide and the Athens chauffeur. Elly8.net books the car only; BookingWorldwide.net handles flights and hotels. Elly8.net is a member of LimousineWorldwide.Directory, LimousineAssociation.International, HotelsWorldwide.Directory and VacationsWorldwide.Directory.
Frequently asked questions
How many wineries can we visit in a day?
Three or four is a comfortable day. The southern wineries are close together: by our routed estimate, a loop from Fira through Vothonas, Pyrgos, Megalochori and Episkopi Gonia is about 24 km with under 40 minutes of driving, so the limit is tasting time, not distance.
Are tasting fees included in the price?
No. The Elly8.net fare covers the car, chauffeur, taxes and standard gratuity. Tastings, winery tours and food are booked and paid directly with each winery, and the desk sets the pickup times around your reservations, so tell us each booking when you reserve the car.
Is the price per person?
No, per vehicle. A chauffeur costs US$90 an hour in a business sedan or US$180 in an Executive Sprinter, with a 3-hour minimum, whatever the number of passengers up to the vehicle's seats. A full day costs from US$665 in a business sedan.
Which grape should we try?
Assyrtiko, the island's signature white, with high acidity and mineral, citrus notes. Look also for Aidani and Athiri among the whites, Mavrotragano among the reds, and Vinsanto, the sweet wine made from sun-dried grapes, which has a long history on Santorini.
Can the driver collect us from a cruise ship for a wine tour?
Yes, from the top of the cable car in Fira, since no car can reach the Old Port. Give us the ship name and all-aboard time, and the desk plans a short loop, usually Vothonas and Pyrgos, with a margin for the cable car queue on the way back.
Can we bring bottles back in the car?
Yes, there is space in the boot for bottles bought during the day. If you plan to buy cases, choose an SUV or Sprinter and ask the wineries about shipping home, since luggage space on flights back to North America is limited.



























